![]() ![]() Deadlining a service might be hard as you have to provide support for however many years since last sale. ![]() Some accountant somewhere totalled up some kind of unfunded liability list (if you have to provide support and downloads for all these purchases) and found it wanting. Don't think it was the case here, certainly not enough for EA to care, but rebrand in the face of it to trick people is a thing done many times in the past.ģ) Some accounting reason. I can't imagine they did not own what they could everywhere either (if the name was loaned out to some company then eh, see Harvest Moon vs Story of Seasons for a similar one albeit the reverse as it was the localisation company that owned Harvest Moon and they wanted to switch up from them).Ģ) Bad PR. ![]() Some marketing type might also have done a scan and found everybody in the world regardless of language knows App where Origin is an English word so eh. Some markets might have had it, EA App might be trademarkable where Origin is harder or potentially some other company/market they cared about. I figure there are three possible reasons, or some combo of the lot.ġ) Trademark. So even the service names are going for the lame "simplified" rebrand that has been so popular over the last few years. ![]()
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